Ela! Alfa Beta Privacy Policy

Last updated: 31 October 2026

This policy covers the Ela! Alfa Beta game and support correspondence about it. The website has its own privacy notice, and our other game, LightHouse, has its own policy. Which optional features are available can vary between versions and platforms.

1Who we are

Halonen Games Oy publishes Ela! Alfa Beta and is the controller responsible for the personal information described here.

2Playing and your progress

You do not need an account to play. The game keeps your levels, letters met and written, test results, favourites, badges, settings and your purchase on your phone. There is no cloud save: nothing of your progress is stored on our servers, and clearing the app's storage clears it.

The game does not ask for your contacts, photos, microphone, camera or location.

3Optional gameplay analytics

Gameplay analytics is off until you allow it, and you can change your mind in the settings at any time. It records which level was started, finished or lost, which kind of test came up and whether it was clean, when an advert was shown and when the purchase was made. It records nothing about who you are — the questions it answers are where people stop and how many come back.

Unity Analytics carries this and processes technical data of its own, including IP addresses and installation and user identifiers. Unity processes it on our behalf; see Unity's Analytics privacy information. Our basis is your consent, and withdrawing it stops further collection without affecting what was lawful before.

4Adverts

Until Ela Plus is bought, a short advert plays after each level. When you run out of guesses in a level you can also choose to watch an advert for three more — that one plays only when you press its button. Adverts come from Unity Ads through Unity LevelPlay, and the first time one is due the game shows a card explaining what the SDK does with your phone.

The game tells the SDK that there is no consent for personalisation and signals a sale/sharing opt-out, so what plays is contextual. Delivery can still involve your IP address and the approximate location derived from it, device and advertising identifiers where available, app and device information, and ad requests, impressions and interactions. Your analytics choice is never passed on as advertising consent.

Unity's own processing, its partners and its controls are described in its Game Player and App User Privacy Policy. Your phone has advertising controls of its own, and buying Ela Plus removes the adverts for good.

5Ela Plus and drachmas

Two kinds of purchase are sold through Google Play. Ela Plus is bought once: no adverts, and the extras — the story of the day, the wheel of phrases, the Flash test and the monthly challenge — without daily limits. The ninety-nine alphabet levels, their tests and the writing pages are free with or without it. Drachmas are the game's coin, sold in packs and also earned by finishing levels; they buy three more guesses when a level runs out. Drachmas are kept on your phone, have no money value and do not expire.

Google handles the payment and the receipt; we never see your card or bank details. The game asks the store what you own so a reinstall restores Ela Plus, and keeps that answer on the phone. Refunds are handled by Google Play.

6Contests and top lists

The flash test and the wheel have top lists, and nothing is sent until you join one. When you join you choose a nickname yourself, and that nickname and your score are what the other players see. The game signs you in to Unity Gaming Services as an anonymous player — an identifier Unity generates, with no name or email address attached — and the nickname travels with the score as metadata.

Please do not use your real name or anything identifying as a nickname. Our basis is the feature you chose to take part in; the whole course works without it. Ask us if you want your entry removed.

7Reminders

Reminders are optional. When they are on, the phone itself schedules a notification after sixteen hours away and daily after that until you open the game again. On Android 13 and later nothing appears until you have granted the notification permission. Nothing about when you play is sent to us for this, and you can switch reminders off in the settings or revoke the permission in your phone's settings.

8Languages and spoken letters

The game opens in your phone's language and reads the letters aloud from audio shipped inside the app. Reading a letter aloud sends nothing anywhere.

9If you email us

When you write to us we receive your email address and whatever you include. We use it to answer, to investigate the problem and to handle privacy requests, and we keep the correspondence only as long as the matter needs. Our mailbox is Gmail, so Google processes the message as our email provider; see Google's Privacy Policy.

10Sharing and international processing

We share information with the providers above as their functions require: Unity (analytics, leaderboards, authentication, advertising) and Google (Play, Gmail). Unity may act as an independent controller for the advertising purposes described in its own policy. We do not sell your data, and we disclose information otherwise only where the law requires it or to establish, exercise or defend legal claims.

These providers may process data outside the European Economic Area under recognised safeguards such as adequacy decisions or standard contractual clauses; Unity's arrangements are in its Data Processing Addendum. Ask us if you need the detail relevant to your data.

11How long things are kept

  • On your phone: until you delete the game or clear its storage. Device backups are governed by the backup provider.
  • Gameplay analytics: Unity's default personal-data retention period is 13 months; ask us to delete sooner.
  • Top-list entries: while the contest list stands, or until you ask us to remove yours.
  • Advertising data: kept by the advertising providers under their own criteria, including fraud prevention and legal obligations.
  • Purchase records: held by Google Play; what the game keeps is on your phone.
  • Support messages: until the matter is resolved and any legal obligation has run out.

12Your rights and choices

Depending on applicable law you may ask for access, correction, deletion, restriction or portability of your personal information, and object to processing based on legitimate interests. Where we rely on consent you may withdraw it at any time. We do not make automated decisions that produce legal or similarly significant effects on you.

The analytics choice, reminders and the shop are in the game's settings. For anything else — a deletion request, a top-list entry, a question — email halonengamesfin@gmail.com. We may need a little information to identify the right installation or entry, and we will say what. Never send passwords or card numbers. You may also complain to your local data-protection authority; in Finland that is the Office of the Data Protection Ombudsman.

13Children and teenagers

Ela! Alfa Beta is intended for players aged 13 and above and adults learning Greek. It is not directed to children under 13, and the advertising configuration is set accordingly. This does not replace local rules on a young person's consent. If you believe a child has given us personal information without the permission the law requires, contact us and we will look into it and delete what we must.

14Changes to this policy

We update this policy when the game or its data practices change; the date above is the latest revision. Where the law requires it we will give notice or ask for a new consent before the processing starts.

For privacy questions, contact Halonen Games Oy at halonengamesfin@gmail.com.